Looking at ZRC through the lens of Media Studies

Reading through the DMA Media Studies field guide, the history of Media Studies jumped out at me as an interesting look at the way we view media as a society and the way I produce it as a filmmaker. As Masterman said, I have been empowered by the "host of media tools" with the ability to publish content that I would not have been capable of creating 30 years ago. This paradigm shift necessitates a new way of understanding all of this content, and a way to frame it within society.